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Google’s Chrome Antitrust Paradox

Posted by on Sunday, May 25, 2025 in Articles, Issue 3, Volume 27.

Shaoor Munir, Konrad Kollnig, Anastasia Shuba & Zubair Shafiq | 27 Vand. J. Ent. & Tech. L. 419 (2025)

This Article examines Google’s dominance of the browser market, highlighting how Google’s Chrome browser plays a critical role in reinforcing Google’s dominance in other markets. While Google portrays Chrome as a neutral platform built on open-source technologies, this Article shows that Chrome is, in fact, instrumental in Google’s strategy to reinforce its dominance in the online advertising, publishing, and browser markets. The examination of Google’s strategic acquisitions, anticompetitive practices, and the implementation of so-called “privacy controls” underlines that Chrome is far from a neutral gateway to the web. Rather, it serves as a key tool for Google to maintain and extend its market power, often to the detriment of competition and innovation in the digital economy. 

This Article illustrates how Chrome not only bolsters Google’s position in online advertising and publishing through practices such as coercion and self-preferencing, but also leverages its advertising clout to engage in a “pay-to-play” paradigm—the cornerstone of Google’s larger strategy of market control. It also outlines potential regulatory interventions and remedies by drawing on historical antitrust precedents. Lastly, this Article proposes a triad of solutions motivated by an analysis of Google’s abuse of Chrome, including behavioral remedies targeting specific anticompetitive practices, structural remedies involving an internal separation of Google’s divisions, and divestiture of Chrome from Google into an independent organization. 

Despite Chrome’s dominance and its critical role in Google’s ecosystem, as well as its recent legal troubles with the Department of Justice, it so far has avoided significant antitrust action. A key reason for this inaction lies in the long-standing precedent supporting the hegemony of technology firms and the uncertainty surrounding Chrome’s viability as a standalone entity. This Article attempts to address these issues to enable antitrust actions that are essential in remedying current market imbalances. Such actions are also critical to mitigate future threats to competition from an increasingly monopolistic technology landscape, thereby fostering a competitive digital environment that promotes innovation and protects consumer interests. 

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