Frequency discounts are indicated in parentheses.
FOUR COLOR |
4 issues (15%) |
3 issues (10%) |
2 issues (5%) |
1 issue |
|---|---|---|---|---|
| Full page |
$ 2,423
|
$ 2,565
|
$ 2,708
|
$ 2,850
|
| 2/3 page |
$ 2,040
|
$ 2,160
|
$ 2,280
|
$ 2,400
|
| 1/2 page |
$ 1,530
|
$ 1,620
|
$ 1,710
|
$ 1,800
|
| 1/3 page |
$ 1,052
|
$ 1,115
|
$ 1,176
|
$ 1,238
|
| 1/4 page* |
$ 765
|
$ 810
|
$ 855
|
$ 900
|
| 1/6 page |
$ 575
|
$ 608
|
$ 642
|
$ 675
|
| Inside Covers |
$ 2,805
|
$ 2,970
|
$ 3,135
|
$ 3,300
|
| Outside Back Cover |
$ 3,230
|
$ 3,420
|
$ 3,610
|
$ 3,800
|
BLACK & WHITE |
4 issues (15%) |
3 issues (10%) |
2 issues (5%) |
1 issue |
| Full page |
$ 1,785
|
$ 1,890
|
$ 1,995
|
$ 2,100
|
| 2/3 page |
$ 1,360
|
$ 1,440
|
$ 1,520
|
$ 1,600
|
| 1/2 page |
$ 1,020
|
$ 1,080
|
$ 1,140
|
$ 1,200
|
| 1/3 page |
$ 701
|
$ 743
|
$ 784
|
$ 825
|
| 1/4 page* |
$ 510
|
$ 540
|
$ 570
|
$ 600
|
| 1/6 page |
$ 383
|
$ 405
|
$ 428
|
$ 450
|
*This size available only in sections of the magazine with a four-column format, such as The Classes.
Additional Discounts
Recognized agencies: 15% off all rates
Vanderbilt University advertisers: 15% off all rates
Other Tennessee advertisers: 10% off all rates
Additional Charges
Color ads typically are accepted in CMYK format only.
PMS-specific colors are charged as a fifth color.
Any non-routine production work will be billed to the advertiser.