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Media Mentions

Posted By wisen On June 18, 2013 @ 10:25 am In In the News,Spring 2013 | No Comments

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The Associated Press

Feb. 18: Doug Parker [1], MBA’86, CEO of US Airways, is profiled. Parker will lead the newly merged US Airways and American Airlines.

April 18: The Pilot Flying J headquarters in Knoxville, Tenn., was raided by FBI and IRS agents due to allegations of rebate fraud. The raid signaled fresh scrutiny of competition issues involving the nation’s top retail seller of diesel fuel. Paul Chaney, the E. Bronson Ingram Professor of Accounting, is quoted [2].

Bloomberg Businessweek

Jan. 3: Vanderbilt’s Owen Graduate School of Management ranks ninth among the top business schools [3]in the world in leadership development.

Jan. 4: Tami Fassinger [4], chief recruiting officer, is quoted in an article in which business school administrators admit there is a natural inclination for students, especially those who have already found a full-time job, to feel less pressure to ace their classes. However, the administrators urge seniors to keep up the good work through graduation as classmates and school officials may be watching.

Jan. 10: Business schools that toil in obscurity may soon be able to gain some prominence—for a price. In a new rating system devised by Quacquarelli Symonds, the company behind the QS World University Rankings and a global business school ranking, schools will have to pay for their evaluation. Dean Jim Bradford is quoted [5].

Jan. 29: Full-time MBA students head back to business school, aware that—barring access to a healthy trust fund—they’ll have to live as if they’re broke. This can provide great motivation for outside-the-box thinking. Owen second year Walker Matthews Jr. is featured in a story about creative moneymaking ventures [6]that have been tried, with some success, by cash-strapped MBA students.

Feb. 21: Eight months after the GMAT exam underwent its biggest overhaul in 15 years, the test’s new Integrated Reasoning section is beginning to be used by admissions committees at top business schools to determine which applicants to accept. The Owen School is mentioned [7].

March 1: The Owen School is mentioned in a story about how to navigate getting wait-listed at business school.

March 7: A university in the United Kingdom will officially unveil its “MBA for the Music Industry” program in the United States at a global music event in Hollywood. A similar program [8] offered by the Owen School is referenced.

March 13: What are the best business school keepsakes? A custom Hatch Show print for the Owen School is one of the more unusual [9]—and affordable—items mentioned.

Bloomberg Markets

December 2012: Investors can use derivatives such as VIX futures and options to help shield a portfolio from market disaster. Robert Whaley, the Valere Blair Potter Professor of Finance, is profiled for Bloomberg Markets’ annual 2013 terminal guide, an annual review of investment strategies and trends for institutional investors.

CNBC Nightly Business Report

Jan. 25: Research by Nicolas Bollen finds that hedge funds, widely prized for their safety, may contain previously overlooked risks and may be prone to failure of performance for investors.

Feb. 5: Steve Posavac was interviewed about the impact of shareholder value as it compares to the success of a company’s celebrity endorsements.

NBC

Jan. 28: For years, Super Bowl commercials were closely guarded secrets until they aired on the biggest ratings day of the year. These days, companies have discovered that teasing them online in advance of the big day is a more efficient way of getting their brand message in front of the masses. Steve Posavac weighs in [10].

Jan. 31: Salacious commercials are as much a part of the Super Bowl experience as instant replays, controversial calls and boring halftime shows. And consumers only have themselves to blame. Or, more accurately, their own conditioned reflex to stimuli. Steve Posavac is quoted [11].

March 16: A new ad by Amtrak shows scenes of travelers doing things that are forbidden or frowned upon while traveling on a plane: using electronic devices, moving about and socializing on the train during transit. Steve Posavac is quoted [12].

Deseret News

Jan. 30: With health insurance access being widened under the health care reform law, attention is focused on groups that, presumably, place disproportionate burden on the health care system—mainly smokers and the obese. W. Kip Viscusi [13], University Distinguished Professor of Law, Economics, and Management, is quoted.

Environmental Leader

April 2: Strategic Sustainability Consulting CEO and founder Jennifer Woofter applies to her industry the lessons she has learned from the Coursera course, Leading Strategic Innovation in Organizations, taught by David Owens [14], professor of the practice of management and innovation at the Owen School.

Financial Times

Jan. 30: The Owen School rose [15]three places to No. 53 in the Financial Times’ 2013 roundup of the world’s top business schools.

Forbes

March 14: The Owen School invited four financial luminaries to a discussion [16] where they tangled with the country’s current economic issues. One of them was Robert Whaley.

FOXSports

Jan. 17: Sports agent Bo McKinnis, MBA’91 [17], worked with Vanderbilt baseball star and now Cy Young Award winner David Price to construct a new $10 million contract with Tampa Bay Devil Rays that smartly saves Price $250,000 in “fiscal cliff” taxes.

NPR, On Point

March 31: Larry Van Horn [18], associate professor of management, was a guest on National Public Radio’s On Point, discussing how states are preparing for the Affordable Care Act, set to roll out in six months.

Poets and Quants

Jan. 8: The MBA bashers are everywhere, especially in the media where uninformed reporters are eager to write stories that often make little sense. The latest example surprisingly comes from The Wall Street Journal, which reported on Jan. 7 that MBA pay is declining. The Owen School is mentioned [19].

USA Today

Jan. 24: The mania for Super Bowl teasers—call them ads for ads—began last year, with Volkswagen posting a teaser online aimed at driving folks to social media to get hints about VW’s Super Bowl game ad. Steven Posavac is quoted [20].

April 21: Bruce Barry [21], the Brownlee O. Currey Jr. Professor of Management, is quoted in an article regarding professors who use pop culture in their teaching. Academics are reaching beyond dense economic texts and into the world of pop culture to help students and others recognize that business and economic concepts are all around.

April 28: As the dust settles on the FBI raid of the Knoxville, Tenn., headquarters of Pilot Flying J, the nation’s largest truck stop chain, the long wait for the legal fallout has begun. Mark Cohen [22]is quoted.

USA Today College

April 1: The term “bridge program” is often used to refer to crash courses in business or corporate skills that can give liberal arts majors a boost before entering the working world. The Owen School’s Accelerator program is featured, and Greg Harvey [23], administrative director of Accelerator, is quoted.

For more media mentions, visit the newsroom page at owen.vanderbilt.edu. [24]


Article printed from Vanderbilt Business: http://www.vanderbilt.edu/magazines/vanderbilt-business

URL to article: http://www.vanderbilt.edu/magazines/vanderbilt-business/2013/06/media-mentions-4/

URLs in this post:

[1] Doug Parker: http://news.yahoo.com/persistent-parker-nears-top-job-american-111008761--finance.html

[2] quoted: http://www.memphisdailynews.com/news/2013/apr/19/pilot-flying-j-raid-focuses-on-incentive-practices

[3] top business schools : http://www.businessweek.com/articles/2012-12-31/mba-rankings-top-schools-for-leadership

[4] Tami Fassinger: http://www.businessweek.com/articles/2013-01-03/finding-a-cure-for-mba-senioritis

[5] Bradford is quoted: http://www.businessweek.com/articles/2013-01-10/b-school-ratings-where-you-can-pay-to-play

[6] creative moneymaking ventures : http://www.businessweek.com/articles/2013-01-29/how-some-make-ends-meet-in-b-school

[7] mentioned: http://www.businessweek.com/articles/2013-02-21/b-schools-look-for-way-to-use-new-gmat-in-admissions

[8] program: http://www.businessweek.com/printer/articles/100504-an-mba-option-for-the-music-industry

[9] more unusual: http://www.businessweek.com/articles/2013-03-13/b-school-bling-the-mba-keepsake

[10] weighs in: http://www.nbcnews.com/business/super-bowl-ads-its-go-viral-or-go-home-1C8119016

[11] quoted: http://www.nbcnews.com/business/super-bowls-8-raciest-commercials-all-time-1C8162114

[12] quoted: http://www.nbcnews.com/travel/train-vs-plane-does-amtraks-new-acela-ad-do-service-1C8779618

[13] W. Kip Viscusi: http://www.deseretnews.com/article/865571720/With-Obamacare-looming-pressure-grows-on-smokers-obese.html

[14] taught by David Owens: http://www.environmentalleader.com/2013/04/02/6-reasons-your-sustainability-innovation-is-failing/

[15] Owen School rose : http://rankings.ft.com/businessschoolrankings/global-mba-ranking-2013

[16] discussion: http://www.forbes.com/sites/brettnelson/2013/03/14/what-happens-when-the-federal-reserve-stops-artificially-boosting-the-economy-and-should-you-worry-about-it/

[17] Bo McKinnis, MBA’91: http://msn.foxsports.com/mlb/story/david-price-tampa-bay-rays-new-contract-10-million-dollars-new-years-eve-avoids-fiscal-cliff-saves-pitcher-six-figures-011513

[18] Larry Van Horn: http://onpoint.wbur.org/2013/04/01/obamacare-rollout

[19] mentioned: http://poetsandquants.com/2013/01/07/wsj-claims-mba-pay-is-falling/

[20] quoted: http://www.usatoday.com/story/money/business/2013/01/24/super-bowl-commercial-teasers-volkswagen-taco-bell/1856495/

[21] Bruce Barry: http://www.usatoday.com/story/money/business/2013/04/21/professors-embrace-pop-culture-to-teach/2099897/

[22] Mark Cohen : http://www.usatoday.com/story/money/business/2013/04/28/few-answers-in-pilot-flying-j-case/2117779/

[23] Greg Harvey: http://www.usatodayeducate.com/staging/index.php/campuslife/bridge-programs-aim-to-fill-liberal-arts-gap

[24] owen.vanderbilt.edu.: http://www.owen.vanderbilt.edu/vanderbilt/newsroom/owen-in-the-news/index.cfm

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